Skip to content

Cannone Marketing vs. Squarespace: Why "Beautiful" Can Be Bad for Business

Get My Free Demo Our Work

The "Aesthetics" Trap
 

Squarespace has built an empire on selling beautiful, minimalistic designs. They pitch the idea that if your website looks like a modern art gallery, customers will flock to you. But here is the hard truth: "Pretty" doesn't pay the bills. "Pretty" doesn't get you found on Google.

The hidden cost of Squarespace is that you end up with a visually stunning website that is completely invisible to search engines.

You spend hours obsessing over fonts and photo layouts on a lazy template, while your competitors are focused on what actually matters: dominance, keywords, and volume. You don't need a portfolio; you need a lead-generation machine.


At a Glance: The "Time Tax" vs. The "Done-For-You" Solution
 

Work Required:

With Squarespace, you face 40+ Hours of design tweaking and formatting. With Cannone Marketing, it is 0 Hours (We do it all).


Page Volume:

Squarespace encourages a Thin 5-Page Portfolio. We build a 25-Page SEO Behemoth.


Local SEO:

Squarespace offers Basic On-Page Settings. We provide Fully Managed GBP Optimization.


Reputation:

Squarespace offers nothing. We include Review Automation Cards.


Support:

Squarespace relies on Email Tickets or Forums. We give you a Personal Cell Phone #.

 

The "Behemoth" Advantage: Why Volume Wins


Squarespace is fantastic for photographers and artists who need a visual portfolio. It is terrible for local service businesses that need to rank. A Squarespace site is usually an empty shell: great visuals, very little text. Google craves data.

We build "Local SEO Behemoths." We don't just paste photos on a page. We build a massive 20-30 page infrastructure. We create dedicated pages for every single service you offer and specific landing pages for every town in your service area.

This "Silo Structure" creates the kind of deep, relevant content that Google rewards with high rankings. While Squarespace gives you a gallery, we give you a digital territory.


The Tech Stack: Dominating the "Map Pack"
 

Squarespace will help your site look good, but it won't help your business look trustworthy. We do.

Our service includes fully managed Google Business Profile (GBP) Optimization. We actively work to push your map listing into the "3-Pack" where the phone calls happen. Additionally, we provide Review Automation.

We give you custom QR Code Business Cards. You simply hand one to a client, they scan it, and you get a 5-star review. This constant flow of social proof is the engine that drives your rankings higher, something a design tool like Squarespace simply cannot offer.


The Last Website You Will Ever Need


You can have a website that looks good to you, or you can have a website that looks good to Google. For a simple $199 setup fee and just $49/month, we handle everything. You get the design, the volume, the strategy, and the support.

We don't need contracts to keep you. We keep you because our system works.

"If you're cancelling my service, you're either Dyin', Retirin', or Filin'."

Put your wallet away and let us prove it. We are so confident that our service is superior to Squarespace that we will build you a Free Website Demo at absolutely no cost to you.

There is zero risk: we design a custom concept for your business, and you take a look. If you like it, we build the rest of your "Local SEO Behemoth." If you don't, no problem, we part ways friends.

You have literally nothing to lose but your competition.


They Didn’t Fall for the DIY Trap

These owners refused to settle for a cheap, empty shell. Instead, they invested in a "Local SEO Behemoth" that actually brings in customers.
GET YOUR FREE WEBSITE DEMO

See How The Cannone System Looks For Your Business

Help us build you a great demo! The more accurate your information, the better we can tailor your free homepage preview to your specific business needs. We prioritize creating demos for serious business owners and can't wait to show you what's possible.
Cannone Marketing BBB Business Review
Official Jobber Partner Badge